Tag Archives: unfriend

Social Media: How Much Is A Good Thing?

by Mike Mulvihill

Photo: yospyn.com
A survey from the CMO Club bemoans that four out of five CMOs allocate less that 10 percent of their budgets to “experimenting” through social media and non-traditional communications channels.  This is juxtaposed against the rising use of social media – more than 35 percent of adult Internet users have profiles on [...]