Tag Archives: fear

Ay Caramba! Social Media Is Not That Difficult!

January 14, 2009 – 12:16 am

Well, it’s a new year, and yes, we’re having many of the same old conversations here and other places.  Realistically speaking, the repetition is necessary because a great deal of the market still needs to come up to speed on social media communications (Viva Pinata by peasap).
Some of the back channel conversations I have [...]

By Geoff Livingston | Posted in Internet Marketing, social media | Also tagged , , , , | Comments (12)

Fear Kills Social Media Efforts

October 25, 2007 – 7:12 am

“We have nothing to fear but fear itself,” Franklin D. Roosevelt
Nothing can kill a corporate social media campaign quicker than fear. This great cause of many problems is the number one barrier to corporate adoption of social media. Consider these types of fear.
Fear of losing control: The old saw is back! But do [...]

By Geoff Livingston | Posted in Internet Marketing | Also tagged , , , , , | Comments (42)