Tag Archives: control

Antisocial

September 28, 2009 – 9:54 am

Why Corporate America Keeps Rejecting Social Media

It seems like every organization in America wrestles with social media adoption (suit image by brennuskrux). The running joke is that more than 60,000 social media experts have sprung up on Twitter to help these companies and nonprofits engage. Yet corporate failure rates have reached astounding rates as high [...]

By Geoff Livingston | Posted in social media | Also tagged , , , , , , , | Comments (51)

Open Letter to PR Exec X

September 14, 2009 – 8:07 am

Dear X:
People say we’re the same, an ironic statement given how often we disagree. Our polarized views on communication leave me wondering if organizations will ever be able to understand their stakeholders, and develop true relationships with them.
It seems we both want the same thing: Better outcomes, just our methods are so different. [...]

By Geoff Livingston | Posted in PR | Also tagged , , , , | Comments (44)

Recession 2.0 | Watch Your Back, Pass the Mic & Mind Your Manners

September 30, 2008 – 9:00 am

“Control of the message” has long been one of the most common potholes in the road to social media success. Tables might turn as those who have resisted now face widespread financial implosion caused by bail fail. Its time to say farewell to cloistered corporate mind sets, instead empowering your people to listen to and [...]

By Qui Diaz | Posted in Internet Marketing | Also tagged , , , | Comments (2)