Tag Archives: Allison Fine

Women Snubbed in Top Ten Speakers List, Industry in General

July 29, 2009 – 8:15 am

In a “blog post” listing the top ten social media speakers, The Speakers Group (TSG) listed voices for “your consideration.” Not one of the speakers was a woman, highlighting a much larger social media services industry problem where women are often overlooked for top speaking gigs, and don’t rank as well as men.
Ironically, this [...]

By Geoff Livingston | Posted in Blogging, Geoff, PR, social media | Also tagged , , , , , , , , , , , , , , , , | Comments (253)

Brutal Truths About Cause Marketing

April 12, 2009 – 1:03 pm

I’ve watched and listened to the growing debate social media has reinvigorated about the term “cause marketing.” In particular, the term “social media for social good” has been called into question. At the heart of the matter as raised by Beth Kanter is how far companies can go before they demean the nonprofit brand in [...]

By Geoff Livingston | Posted in social cause | Also tagged , , , , , , , | Comments (11)

Ignition Ready. Fire!

March 31, 2009 – 11:21 am

Allison Fine’s Momentum: Igniting Social Change in the Connected Age is our final reading for Georgetown’s Social Media for Social Change class. And what a fitting book to end our reading with… This book stands the test of time, and sits above the tools to provide great analysis of the issues and impact social [...]

By Geoff Livingston | Posted in Georgetown University: Social Media for Social Good, Internet Marketing | Also tagged , | Comments (3)