One Dimensional Social Media Sucks

Ever since Forrester put out its report stating that consumers don’t trust 86 percent of corporate blogs, there have been a plethora of blog check up, and reasons why posts. Here are some of my favorites: A blog should feel like a gift (Kami Huyse) Health Check: How trusted is your blog (Jeremiah Owyang) No News Here (Debbie Weil) On the Other Hand, Maybe Your Company Shouldn’t Blog (Mitch Joel) In the end, consumers don’t trust corporate blogs because they are one dimensional pieces of propaganda, and no one want to read corporate drivel (see Blog Council post on...

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