Comments on: The Ashton Kutcher Lesson http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/ Musings and analysis on marketing, buzz and communications. Thu, 18 Mar 2010 09:50:28 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: SocialButterfly http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-98479 SocialButterfly Tue, 28 Apr 2009 18:28:12 +0000 http://www.livingstonbuzz.com/?p=2874#comment-98479 Thanks for this big breathe of fresh air....sometimes the clamoring and sometimes ego-driven posts just to meet that SEO mark, speeches, get more speaking gigs, etc. in this field are exhausting. I find myself starting to pay more attention to those who actually talk less, yet are doing more. But that's just me. Thanks Geoff! Thanks for this big breathe of fresh air….sometimes the clamoring and sometimes ego-driven posts just to meet that SEO mark, speeches, get more speaking gigs, etc. in this field are exhausting.

I find myself starting to pay more attention to those who actually talk less, yet are doing more. But that’s just me. Thanks Geoff!

]]> By: Paul Bove http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95981 Paul Bove Tue, 21 Apr 2009 21:56:52 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95981 Geoff, I don't hate you for your post. I hate you for making me take an in-class final on the first day of bocce season ;) All joking aside, I'm going to make this post required reading for all the AF wings/commands/MAJCOMs/generals/etc. who are preoccupied with "followers" when dipping into social media. Oprah and Kutcher fall under my category that I call "social media non-stories." It's the pablum that gets thrown around Twitter or on blogs all day for no particular reason. If Ashton wants 1M followers, good for him. I have no idea what he or his followers are going to accomplish with that. As you and the other commenters stated, the importance of Twitter should be based on the community. If a mother who is part of our Air Force Twitter community thanks me for putting out a story about her son's command, then I did my job within out little community. If I share via my Twitter handle a link that helps my classmates, again, I accomplished the goals of a community. Hopefully the nano-, wannabe-, and uber-famous will all realize that communication is two way and is based on value, not numbers. Then they'll have something worthwhile. BTW--Thanks for a great semester. Paul Geoff, I don’t hate you for your post. I hate you for making me take an in-class final on the first day of bocce season ;) All joking aside, I’m going to make this post required reading for all the AF wings/commands/MAJCOMs/generals/etc. who are preoccupied with “followers” when dipping into social media. Oprah and Kutcher fall under my category that I call “social media non-stories.” It’s the pablum that gets thrown around Twitter or on blogs all day for no particular reason. If Ashton wants 1M followers, good for him. I have no idea what he or his followers are going to accomplish with that.

As you and the other commenters stated, the importance of Twitter should be based on the community. If a mother who is part of our Air Force Twitter community thanks me for putting out a story about her son’s command, then I did my job within out little community. If I share via my Twitter handle a link that helps my classmates, again, I accomplished the goals of a community. Hopefully the nano-, wannabe-, and uber-famous will all realize that communication is two way and is based on value, not numbers. Then they’ll have something worthwhile.

BTW–Thanks for a great semester.
Paul

]]> By: Jimm http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95765 Jimm Mon, 20 Apr 2009 18:17:30 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95765 What is interesting is that CNN did some coverage on Snoop Dogg's wake and bake show on Twitter this week. As a newbie to twitter, I am still exploring what is good and bad. My opinion like any of the social media sites, is that when people "over use" there will be regulation like in the case of face book and my space. What is interesting is that CNN did some coverage on Snoop Dogg’s wake and bake show on Twitter this week. As a newbie to twitter, I am still exploring what is good and bad. My opinion like any of the social media sites, is that when people “over use” there will be regulation like in the case of face book and my space.

]]> By: Eileen O'Brien http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95749 Eileen O'Brien Mon, 20 Apr 2009 15:39:40 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95749 Great reminder that it's the quality not the quantity of the people in our community that makes it all worthwhile. Great reminder that it’s the quality not the quantity of the people in our community that makes it all worthwhile.

]]> By: Guy L. Gonzalez http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95744 Guy L. Gonzalez Mon, 20 Apr 2009 14:55:14 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95744 "Your community is as valuable or vapid as the people you follow and and participate with in conversations." Ding ding ding! Great post, Geoff; I love that line, in particular. Twitter should post it to their home page for all to see, along with changing "following/followers" to "listening/listeners" as @JeremyMeyers noted last week. “Your community is as valuable or vapid as the people you follow and and participate with in conversations.”

Ding ding ding! Great post, Geoff; I love that line, in particular. Twitter should post it to their home page for all to see, along with changing “following/followers” to “listening/listeners” as @JeremyMeyers noted last week.

]]> By: Sean http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95740 Sean Mon, 20 Apr 2009 13:48:27 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95740 Man Geoff...kudos to a very good perspective, and calling nano-famous out for what it is. I honestly ignored the whole thing, as much as possible, and took it as just another example of how narcissistic some spheres of Twitter had become. Thank you for bringing a smile to my face. Man Geoff…kudos to a very good perspective, and calling nano-famous out for what it is. I honestly ignored the whole thing, as much as possible, and took it as just another example of how narcissistic some spheres of Twitter had become. Thank you for bringing a smile to my face.

]]> By: joe spake http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95732 joe spake Mon, 20 Apr 2009 12:42:12 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95732 It ain't the numbers. It's the community. It ain’t the numbers. It’s the community.

]]> By: wayne http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95692 wayne Mon, 20 Apr 2009 05:10:43 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95692 My comic on the whole stupid thing: http://bit.ly/1gBAP My comic on the whole stupid thing: http://bit.ly/1gBAP

]]> By: Andre Blackman http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95679 Andre Blackman Mon, 20 Apr 2009 01:56:17 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95679 *gives a refreshed thumbs up* *gives a refreshed thumbs up*

]]> By: Geoff Livingston http://www.livingstonbuzz.com/2009/04/19/the-ashton-kusher-lesson/comment-page-1/#comment-95678 Geoff Livingston Mon, 20 Apr 2009 01:25:50 +0000 http://www.livingstonbuzz.com/?p=2874#comment-95678 Stuart: I'll take that bet any day of the week. Sidney: You understand community much better than most, and that's what Twitter is really all about. Community. Stuart: I’ll take that bet any day of the week.

Sidney: You understand community much better than most, and that’s what Twitter is really all about. Community.

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