Toby Bloomberg of Social Media Marketing GPS is writing the first business book using Twitter as the platform and distribution channel. The book is about social media marketing and each chapter includes interviews with people who are active in the topic. Join the conversation and provide insights for Toby’s book using #smgps.
Mayra Ruiz shares a recent survey conducted by the Economic Intelligence Unit (EIU) discussing the role of social networks to help innovation amongst companies. According to the survey, “54% of global executives from 19 different industries agree that marketing on social networks will be a key ingredient in an organization’s ability to survive and thrive on turbulent times.” Check out the rest of survey results on MayraRuiz.com.
Need help finding a job? Find a job through social media. Sandra Fathi of tech affect shares six ways to help you stand out in a “sea of experienced [and] qualified applications.” Some of her tips include making yourself “findable,” joining social networks and actively listening for job openings through Google Alerts and RSS Feeds. What are some of your tips?
Brian Solis of PR 2.0 shares results from Forrester’s latest research survey “that links business buyers and their process of researching solutions to Social Media.” Out of 1,200 technology buyers from U.S., Canada, France, Germany and the U.K, social media isn’t only limited to consumers or B2C. One interesting results showed out of the respondents only 5% are nonparticipants of Social Media. Read more at PR 2.0.
When should you or should you not use social media? Chris Crum shares “a bunch of resources to help you determine” when to use social media. Chris even shares an article from Liana Evans discussing a study Gartner stating that by next year, “60% of Fortune 1000 companies will be involved with some form of online community that’s used for customer relationships” and only half will succeed. Read more about how to measure social media’s effectiveness from Chris as well as Liana’s tips at WebProNews.
Thanks for the mention. The ’six ways’ to find a job can also be reverse engineered for companies to find great candidates.
Sandra – Thank you for your ’six ways.’ Looking for a job is scary and challenging right now and your tips are very helpful!
Love being included in GGGBF! Thanks for the shout out about the Twitter-book. Be sure to catch your pal Geoff Livingston’s interview in Chapter 2 The New Enterprise Direction. Very smart!
Toby – No problem! The concept of your book is very unique and interesting. I can’t wait read the final product. =)