Comments on: DEMO 08: Can B2B Enterprise Software Be Sexy?

By: Dave Peak, CEO

Dave Peak, CEO — Sun, 27 Jan 2008 01:31:20 +0000

In response to the blog on “Can Enterprise Software be sexy, I think part of the answer is in coming up with consumer analogies to what you are doing. We like to say we are the “iTunes to your business” which seems to be sticking.

And if it does not stick, who really cares? It’s all about helping enterprise customers driving better sales, lower costs, or improved productivity. I’ll take that home with me any day.

LiquidTalk, along with StackSafe, is just one of 18 or so enterprise (B2B) ventures at DEMO 08 (so the event folks tell us). So, yeah, we will look out for our B2B bretheren, do some networking, and help each other focus on what really matters — paying customers.

See you all soon.

By: Goodness Gracious, Great Blogs of Fire! » The Buzz Bin

Goodness Gracious, Great Blogs of Fire! » The Buzz Bin — Tue, 22 Jan 2008 13:26:26 +0000

[...] in attending DEMO ‘08? Our client, StackSafe, has a comprehensive list of attendees here. They will also be actively twittering the [...]

By: IT’s About Uptime - The StackSafe Blog » Buzz About DEMO

IT’s About Uptime - The StackSafe Blog » Buzz About DEMO — Fri, 11 Jan 2008 15:20:58 +0000

[...] VP of Marketing, Jonah Paransky was featured as a guest blogger on The Buzz Bin this morning. His post extends the thoughts he had already posted here about B-to-B marketing and [...]