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	<title>Comments on: Ford&#8217;s Fantastic Social Media Release</title>
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	<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/</link>
	<description>Musings and analysis on marketing, buzz and communications.</description>
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		<title>By: Heuer Livingston Pre-CEA Podcast &#187; The Buzz Bin</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11911</link>
		<dc:creator>Heuer Livingston Pre-CEA Podcast &#187; The Buzz Bin</dc:creator>
		<pubDate>Mon, 22 Oct 2007 21:19:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11911</guid>
		<description>[...] Ford&#8217;s social media release [...]</description>
		<content:encoded><![CDATA[<p>[...] Ford&#8217;s social media release [...]</p>
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		<title>By: Matter/Anti-Matter - A blog on product design and innovation from frog design - Posts tagged 'social media news release' - CNET Blogs</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11771</link>
		<dc:creator>Matter/Anti-Matter - A blog on product design and innovation from frog design - Posts tagged 'social media news release' - CNET Blogs</dc:creator>
		<pubDate>Sun, 21 Oct 2007 15:54:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11771</guid>
		<description>&lt;!--%kramer-ref-pre%--&gt;[...] Coca-Cola, BEA, SAP, Novell, and Belkin, among many other smaller companies. And now--hat tip to Geoff Livingston--Ford has released an especially glowing example of a SMNR for its new 2008 Focus. It&#039;s quite a [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://www.livingstonbuzz.com/nfs/c02/h08/mnt/28447/domains/livingstonbuzz.com/html/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] Coca-Cola, BEA, SAP, Novell, and Belkin, among many other smaller companies. And now&#8211;hat tip to Geoff Livingston&#8211;Ford has released an especially glowing example of a SMNR for its new 2008 Focus. It&#8217;s quite a [...]</p>
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		<title>By: Down with the Press Release!!</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11410</link>
		<dc:creator>Down with the Press Release!!</dc:creator>
		<pubDate>Thu, 18 Oct 2007 07:22:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11410</guid>
		<description>&lt;!--%kramer-ref-pre%--&gt;[...] another example released yesterday from Ford: http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/  October 12th, 2007 at 3:01 [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://www.livingstonbuzz.com/nfs/c02/h08/mnt/28447/domains/livingstonbuzz.com/html/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] another example released yesterday from Ford: <a href="http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/" rel="nofollow">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/</a>  October 12th, 2007 at 3:01 [...]</p>
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		<title>By: CK</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11388</link>
		<dc:creator>CK</dc:creator>
		<pubDate>Wed, 17 Oct 2007 23:42:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11388</guid>
		<description>Love this example and thank you, I&#039;m so enjoying your blog and it myriad good teachings.

Do hope that companies are listening; this is one resource that I&#039;m sending people to as I&#039;ve all but given up trade magazines, save a couple.</description>
		<content:encoded><![CDATA[<p>Love this example and thank you, I&#8217;m so enjoying your blog and it myriad good teachings.</p>
<p>Do hope that companies are listening; this is one resource that I&#8217;m sending people to as I&#8217;ve all but given up trade magazines, save a couple.</p>
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		<title>By: Goodness Gracious, Great Blogs of Fire! &#187; The Buzz Bin</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11210</link>
		<dc:creator>Goodness Gracious, Great Blogs of Fire! &#187; The Buzz Bin</dc:creator>
		<pubDate>Tue, 16 Oct 2007 11:10:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11210</guid>
		<description>[...] In considering how public relations is evolving, PR Squared examines the lifecycle of a social media news release (SMNR). Through a short note to a well known &#8220;marketing guru&#8221;, SHIFT Communications was able to secure Twitter updates, a blog posting, and finally a Boston Globe article for their client. By developing interesting and accessible content, reaching out to the blogging community and monitoring and participating in the conversations that follow, you have a great recipe for success with SMNRs. [...]</description>
		<content:encoded><![CDATA[<p>[...] In considering how public relations is evolving, PR Squared examines the lifecycle of a social media news release (SMNR). Through a short note to a well known &#8220;marketing guru&#8221;, SHIFT Communications was able to secure Twitter updates, a blog posting, and finally a Boston Globe article for their client. By developing interesting and accessible content, reaching out to the blogging community and monitoring and participating in the conversations that follow, you have a great recipe for success with SMNRs. [...]</p>
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		<title>By: collin</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11172</link>
		<dc:creator>collin</dc:creator>
		<pubDate>Mon, 15 Oct 2007 13:43:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11172</guid>
		<description>Interesting conversation created here, wouldn&#039;t you say? I wonder how much this conversation would have contributed to the story of the 2008 Focus and Ford Sync if it happened on the SMPR... My guess... automotive bloggers don&#039;t care about PR and Marketing folks talking to each other... all they care about is cars! When SMPRs become common place in the universe, then maybe the conversation will stay on topic. It is my estimation that on topic dialogue would be hard to come by if comments were enabled in these early days.</description>
		<content:encoded><![CDATA[<p>Interesting conversation created here, wouldn&#8217;t you say? I wonder how much this conversation would have contributed to the story of the 2008 Focus and Ford Sync if it happened on the SMPR&#8230; My guess&#8230; automotive bloggers don&#8217;t care about PR and Marketing folks talking to each other&#8230; all they care about is cars! When SMPRs become common place in the universe, then maybe the conversation will stay on topic. It is my estimation that on topic dialogue would be hard to come by if comments were enabled in these early days.</p>
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		<title>By: PR is part of the product design: Ford's social media news release &#124; Tech news blog - CNET News.com</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11168</link>
		<dc:creator>PR is part of the product design: Ford's social media news release &#124; Tech news blog - CNET News.com</dc:creator>
		<pubDate>Mon, 15 Oct 2007 12:16:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11168</guid>
		<description>&lt;!--%kramer-ref-pre%--&gt;[...] Coca-Cola, BEA, SAP, Novell, and Belkin, among many other smaller companies. And now -- hat tip to Geoff Livingston -- Ford has released an especially glowing example of a SMNR for its new 2008 Focus. It&#039;s quite a [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://www.livingstonbuzz.com/nfs/c02/h08/mnt/28447/domains/livingstonbuzz.com/html/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] Coca-Cola, BEA, SAP, Novell, and Belkin, among many other smaller companies. And now &#8212; hat tip to Geoff Livingston &#8212; Ford has released an especially glowing example of a SMNR for its new 2008 Focus. It&#8217;s quite a [...]</p>
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		<title>By: Community Guy - Jake McKee &#187; Daily Links - Sunday, October 14</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11153</link>
		<dc:creator>Community Guy - Jake McKee &#187; Daily Links - Sunday, October 14</dc:creator>
		<pubDate>Mon, 15 Oct 2007 07:02:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11153</guid>
		<description>[...] Ford’s Fantastic Social Media Release Â» The Buzz Bin [...]</description>
		<content:encoded><![CDATA[<p>[...] Ford’s Fantastic Social Media Release Â» The Buzz Bin [...]</p>
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		<title>By: san</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11136</link>
		<dc:creator>san</dc:creator>
		<pubDate>Mon, 15 Oct 2007 01:11:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11136</guid>
		<description>i agree with trackbacks and comments - that gives the communicative touch - creating conversations. that&#039;s social media.</description>
		<content:encoded><![CDATA[<p>i agree with trackbacks and comments &#8211; that gives the communicative touch &#8211; creating conversations. that&#8217;s social media.</p>
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		<title>By: iPlot: PR is Product Design: Ford's Social Media News Release</title>
		<link>http://www.livingstonbuzz.com/2007/10/12/fords-fantastic-social-media-release/comment-page-1/#comment-11133</link>
		<dc:creator>iPlot: PR is Product Design: Ford's Social Media News Release</dc:creator>
		<pubDate>Sun, 14 Oct 2007 22:56:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.livingstonbuzz.com/blog/2007/10/12/fords-fantastic-social-media-release/#comment-11133</guid>
		<description>&lt;!--%kramer-ref-pre%--&gt;[...] now -- hat tip to Geoff Livingston -- Ford has released an especially glowing example of a SMNR for its new 2008 Focus. It&#039;s quite a [...]&lt;!--%kramer-ref-post%--&gt;</description>
		<content:encoded><![CDATA[<p><a href="http://dev.wp-plugins.org/wiki/Kramer"><img src="http://www.livingstonbuzz.com/nfs/c02/h08/mnt/28447/domains/livingstonbuzz.com/html/wp-content/plugins/kramer/kramer.php?kramer=gif-icon" class="technorati-balloon" alt="Kramer auto Pingback" style="border:0;" /></a>[...] now &#8212; hat tip to Geoff Livingston &#8212; Ford has released an especially glowing example of a SMNR for its new 2008 Focus. It&#8217;s quite a [...]</p>
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