Comments on: Old Fashion Savoire Faire = Social Media Success

By: Social Media: PR, Advertising or None of the Above » The Buzz Bin

Social Media: PR, Advertising or None of the Above » The Buzz Bin — Tue, 13 Nov 2007 12:04:56 +0000

[...] When I see excellent social media programs there’s more there. Intelligent brand strategy, compelling calls-to-action, and good salesmanship — which is the art of building relationships to last (a la Dale Carnegie). [...]

By: Let’s Put Relations Back into PR » The Buzz Bin

Let’s Put Relations Back into PR » The Buzz Bin — Mon, 22 Oct 2007 09:01:17 +0000

[...] or marketing person will tell you that sales is about building relationships, not getting leads. That is as old as Dale Carnegie and Napoleon Hill (or if you prefer, modern day leaders like Seth Godin and Jeffrey Gitomer). BTW, [...]

By: Imparo: Social Media, Social Networking & Conversational Online Communities

Imparo: Social Media, Social Networking & Conversational Online Communities — Wed, 10 Oct 2007 11:19:23 +0000

[...] Old Fashion Savoire Faire=Social Media Success [...]

By: Why Social Media Marketing is Hard for Corporations >> Ignite Social Media

Fri, 05 Oct 2007 10:41:30 +0000

[...] feed. Thanks for visiting!Geoff Livingston over at The Buzz Bin has an interesting post about how savoir-faire is needed in social media marketing, and how hard it is for companies to be genuine. He says, correctly, that relationship [...]

By: Geoff Livingston

Geoff Livingston — Thu, 04 Oct 2007 17:48:43 +0000

Gavin: You are so right. Change is fearful for some… But I think those same people who are fearful are the ones who want to control. The two behavior’s are similar.

By: Gavin Heaton

Gavin Heaton — Thu, 04 Oct 2007 06:08:47 +0000

This is partly why I don’t understand why marketers don’t “get” social media. It also seems obvious that those marketers with strong relationship building skills and active networks have the MOST to gain from working with social media. It is a shame that the technology has been able to drive a wedge between the desire to engage a community and the fear of using another piece of technology.

By: links for 2007-10-04

links for 2007-10-04 — Thu, 04 Oct 2007 05:41:57 +0000

[...] Old Fashion Savoire Faire = Social Media Success Â» The Buzz Bin A lot of the basic principles in community building have very little to do with brilliant innovation, and much more to do with good, old fashioned people skills. (tags: socialmedia community skills) [...]

By: Herb

Herb — Wed, 03 Oct 2007 19:54:51 +0000

Geoff – its putting the ’social’ in social media. The other thing I think would be refreshing for some would be to take their wares to a local farmers market and sell them there for a weekend. Kind of reminds you what it means to sell something to someone with a handshake.

Herb