Comments on: Advertising Age Uses a Yellow crayon http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/ Musings and analysis on marketing, buzz and communications. Sat, 20 Mar 2010 09:24:44 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Sapien http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-82719 Sapien Thu, 26 Feb 2009 18:07:58 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-82719 Are those guys still going? Funny I bumped in to Jaffe and Cohen at the Boston Ad Club a couple years back. The future "CEO" Cohen was there to carry Jaffe's bags basically. A role he was possibly better suited to... Are those guys still going? Funny I bumped in to Jaffe and Cohen at the Boston Ad Club a couple years back. The future “CEO” Cohen was there to carry Jaffe’s bags basically. A role he was possibly better suited to…

]]> By: The Seven Deadly Sins Of Social Media « OnlineMarketerBlog http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-52731 The Seven Deadly Sins Of Social Media « OnlineMarketerBlog Wed, 02 Jul 2008 19:12:51 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-52731 <!--%kramer-ref-pre%-->[...] by Maurice — July 2, 2008 [...]<!--%kramer-ref-post%--> Kramer auto Pingback[...] by Maurice — July 2, 2008 [...]

]]> By: False Advertising from Spin Thicket http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-11915 False Advertising from Spin Thicket Mon, 22 Oct 2007 22:27:17 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-11915 <!--%kramer-ref-pre%-->[...] [...]<!--%kramer-ref-post%--> Kramer auto Pingback[...] [...]

]]> By: scott http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-9496 scott Mon, 24 Sep 2007 20:46:37 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-9496 This is a great post....I think the reality is that now that people are getting to know both journalists and marketers directly through their blogs, they'll make their own judgements as to who's spinning, who has an ax to grind, who's an asshole, etc. The media is no longer the filter that decides for us; they are just another influential player in the ... wait for it.... conversation. This is a great post….I think the reality is that now that people are getting to know both journalists and marketers directly through their blogs, they’ll make their own judgements as to who’s spinning, who has an ax to grind, who’s an asshole, etc. The media is no longer the filter that decides for us; they are just another influential player in the … wait for it…. conversation.

]]> By: Journalism vs. Blogging III: No Ethical Codes » The Buzz Bin http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-9444 Journalism vs. Blogging III: No Ethical Codes » The Buzz Bin Mon, 24 Sep 2007 11:02:03 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-9444 [...] thing that became apparent in the great comment discussions in parts I and II (Advertising Age Uses a Yellow crayon w/ Toby Bloomberg and Yellow crayon Redux: Journalism versus Blogging) is that ethical journalism [...] [...] thing that became apparent in the great comment discussions in parts I and II (Advertising Age Uses a Yellow crayon w/ Toby Bloomberg and Yellow crayon Redux: Journalism versus Blogging) is that ethical journalism [...]

]]> By: The Toad Stool: Sometimes It Really Doesn't Matter What They're Saying About You http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-8938 The Toad Stool: Sometimes It Really Doesn't Matter What They're Saying About You Tue, 18 Sep 2007 23:49:10 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-8938 <!--%kramer-ref-pre%-->[...] Many tears have been shed in the geekosphere about a column/blog entry written by Ad Age's Jonah Bloom about 2.0 guru Joseph Jaffe, wherein Bloom basically calls Jaffe the world's most effective practitioner of doublespeak.Now given that the occasion for Jaffe's admittedly buzzword-stuffed post was the departure of three of his not-an-agency's top brass (the CEO, the Creative Director and someone else) the fact that Bloom, one of Ad Age's top columnists, was even writing about him is pretty impressive.Call it succeeding by wildly failing (Jaffe's Second Life misadventures were the subject of a particularly nasty piece in Wired called "How Madison Avenue Is Wasting Millions In A Deserted Second Life.") but his not-an-agency Crayon is top of a lot of people's minds these days.And that can't be a bad thing, despite the fact that his supporters are all up in arms about Bloom's "schoolyard bully tactics" (for real.) Truth is, all that press-- good, bad or otherwise-- has put him top of mind for a lot of pre-2.0 marketing and advertising people. None of whom actually know anyone in the 2.0 space, so by default, he's become their man, the name they can drop to show just how au courant they really are.I mean just last week the Wall Street Journal did a story on the shortcomings of Agency.com and mentioned that among other shortcomings, Agency.com was the old new thing and that shops like Crayon were the new new thing.So if I were you Joe, I'd be grinning real wide right about now. When a guy like Bloom calls you out, all it does is give you visibility, credibility and above all, legitimacy. You're now worthy of AdAge's anger and you're obviously on their radar. That' something thousands of small start-up agencies would pay big money for. [...]<!--%kramer-ref-post%--> Kramer auto Pingback[...] Many tears have been shed in the geekosphere about a column/blog entry written by Ad Age’s Jonah Bloom about 2.0 guru Joseph Jaffe, wherein Bloom basically calls Jaffe the world’s most effective practitioner of doublespeak.Now given that the occasion for Jaffe’s admittedly buzzword-stuffed post was the departure of three of his not-an-agency’s top brass (the CEO, the Creative Director and someone else) the fact that Bloom, one of Ad Age’s top columnists, was even writing about him is pretty impressive.Call it succeeding by wildly failing (Jaffe’s Second Life misadventures were the subject of a particularly nasty piece in Wired called “How Madison Avenue Is Wasting Millions In A Deserted Second Life.”) but his not-an-agency Crayon is top of a lot of people’s minds these days.And that can’t be a bad thing, despite the fact that his supporters are all up in arms about Bloom’s “schoolyard bully tactics” (for real.) Truth is, all that press– good, bad or otherwise– has put him top of mind for a lot of pre-2.0 marketing and advertising people. None of whom actually know anyone in the 2.0 space, so by default, he’s become their man, the name they can drop to show just how au courant they really are.I mean just last week the Wall Street Journal did a story on the shortcomings of Agency.com and mentioned that among other shortcomings, Agency.com was the old new thing and that shops like Crayon were the new new thing.So if I were you Joe, I’d be grinning real wide right about now. When a guy like Bloom calls you out, all it does is give you visibility, credibility and above all, legitimacy. You’re now worthy of AdAge’s anger and you’re obviously on their radar. That’ something thousands of small start-up agencies would pay big money for. [...]

]]> By: CustomScoop Blog: Social Media Top Ten http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-8928 CustomScoop Blog: Social Media Top Ten Tue, 18 Sep 2007 21:15:29 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-8928 <!--%kramer-ref-pre%-->[...] vs Joe Jaffe – Jonah Bloom writes a scathing post about the head crayonista, prompting some great responses from the [...]<!--%kramer-ref-post%--> Kramer auto Pingback[...] vs Joe Jaffe – Jonah Bloom writes a scathing post about the head crayonista, prompting some great responses from the [...]

]]> By: NewPR Wiki - FIRShowNotes.Show276Sep17 http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-8891 NewPR Wiki - FIRShowNotes.Show276Sep17 Tue, 18 Sep 2007 12:21:04 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-8891 <!--%kramer-ref-pre%-->[...] http://studentpr.com/blog/2007/09/10/joseph-jaffes-crayon-effectively-out-of-business/ http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/ http://www.technewsworld.com/story/social-networking/59315.html [...]<!--%kramer-ref-post%--> Kramer auto Pingback[...] http://studentpr.com/blog/2007/09/10/joseph-jaffes-crayon-effectively-out-of-business/ http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/ http://www.technewsworld.com/story/social-networking/59315.html [...]

]]> By: Geoff Livingston http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-8817 Geoff Livingston Mon, 17 Sep 2007 18:38:35 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-8817 must be a glutton for punishment because I wrote a new post based on all of the conversation and feedback from both streams. CK, I tried to answer your Qs there. Yellow crayon Redux: Journalism vs. Blogging can be found at: http://nowisgone.com/2007/09/17/yellow-crayon-redux-journalism-vs-blogging/ -GL must be a glutton for punishment because I wrote a new post based on all of the conversation and feedback from both streams. CK, I tried to answer your Qs there. Yellow crayon Redux: Journalism vs. Blogging can be found at: http://nowisgone.com/2007/09/17/yellow-crayon-redux-journalism-vs-blogging/

-GL

]]> By: Now Is Gone » Yellow crayon Redux: Journalism vs. Blogging http://www.livingstonbuzz.com/2007/09/14/advertising-age-uses-a-yellow-crayon/comment-page-1/#comment-8814 Now Is Gone » Yellow crayon Redux: Journalism vs. Blogging Mon, 17 Sep 2007 18:29:13 +0000 http://www.livingstonbuzz.com/blog/2007/09/14/advertising-age-uses-a-yellow-crayon/#comment-8814 [...] Bloomberg and I wrote a Yellow crayon post last Friday taking to task Jonah Bloom for his crayon coverage. Boy, did that set off a [...] [...] Bloomberg and I wrote a Yellow crayon post last Friday taking to task Jonah Bloom for his crayon coverage. Boy, did that set off a [...]

]]>