We’ve got some new speakers to announce for the Era of Conversation conference. Jining our phenomenal keynotes, The Conversation Agent Valeria Maltoni and grounded new media maven C.C. Chapman are:

Stephen Marino, Senior Vice President at Ogilvy’s 360 Digital Influence team will speak on brand image in the social media realm. Steve heads up the 360 Digital Influence group in the Creative Studio at OgilvyPR. Focusing on the digital implementation of PR focused engagements, he works on the spectrum of engagements — from website development and online marketing, to comprehesive strategic initiatives derived from the 360 Digital Influence offering created by the Creative Studio.

Mark Cleverley from the IBM Government Industry team will discuss IBM’s social media efforts, and the government’s initial efforts in the social media realm. Mark Cleverley specializes in the emerging strategic business and technology needs of government organizations. He advises public sector customers and IBM teams on potentials, challenges and best practices in the evolving use of new technologies. He has consulted widely for IBM’s government projects, and has written and spoken publicly extensively in the USA and abroad.

Jim Long, founder and President of Verge New Media, Incorporated, will talk about Vlogging in the social media world. Jim is a veteran network news cameraman with NBC. Also an entrepreneur and blogger, Jim is currently leveraging his visual storytelling skills and grasp of social media to create niche market online content brands. His first venture, CratfyNation.com, is a community portal that celebrates and gives voice to the rich tapestry of scrapbookers, knitters, beaders, and other crafters through video, social networking, and blogging.

Some of our other esteemed speakers include the American Red Cross’s Wendy Harman, Viget Labs’ Brian Williams, Care2’s Clint O’Brien and Goodwill of Greater Washington’s Brendan Hurley.

New Era of Conversation Details…

In case you missed our post last week, here are the details on the conference. It’s too late to talk AT your customers and donors. The New Media Conversation involves talking WITH them. Blogs, social networks, wikis, user-generated video, and other web 2.0 interactions have put organizations in the listener’s chair. Meanwhile, companies, non-profits, and political organizations are scrambling to understand and embrace the two-way dimension in one-to-one communications.

Start with the basics. This unique Era of Conversation event discloses the underlying principles and tools of conversational communications (keynotes). Then, sessions hammer brass tacks into some of the more popular social media tactics (track 1), and spotlight real live case studies with [shock!] actual results (track 2).

I hope you can join us. This will be the premier business social media event for marketers in the Mid Atlantic region this fall. When and where is below.

New Media Marketing Day - The Era of Conversation
(Formerly E-Marketing Day)
Thursday, October 4
Marriott Wardman Park Hotel
2660 Woodley Road
Washington, DC
8:00 AM - 5:30 PM
$189 - Members
$225 - Not-yet-members
$500 - Tabletop Exhibits