Comments on: Beware of Facebook Frenzy

By: quirkemarketingtextbook's Social_Media Bookmarks on Delicious

quirkemarketingtextbook's Social_Media Bookmarks on Delicious — Fri, 22 May 2009 17:21:52 +0000

[...] An article on Facebook marketing issues SAVE [...]

By: FACEBOOK Applications, Community Development & Advertising « APLINK - Asia Pacific Link

Thu, 13 Sep 2007 13:55:43 +0000

[...] contested Facebookâ€™s value as a marketing vehicle for companies, including the Buzz Bin post, â€œBeware of Facebook Frenzy.â€? In many ways, these posts are realistic reactions to contemporary media and A-List bloggers [...]

By: Now Is Gone Â» Facebook Marketing Primer

Now Is Gone Â» Facebook Marketing Primer — Mon, 10 Sep 2007 10:29:53 +0000

[...] Facebook’s value as a marketing vehicle for companies, including the Buzz Bin post, “Beware of Facebook Frenzy.” In many ways, these posts are realistic reactions to contemporary media and A-List bloggers [...]

By: Now Is Gone Â» Corporate Social Media Links 8-30-07

Now Is Gone Â» Corporate Social Media Links 8-30-07 — Thu, 30 Aug 2007 06:15:08 +0000

[...] Beware of Facebook Frenzy, a discussion of someÂ possible marketing pitfalls within Facebook that companies should consider (Buzz Bin). [...]

By: Kevin Dugan

Kevin Dugan — Tue, 28 Aug 2007 19:38:48 +0000

“Do I get involved in the next new shiny?” It ALWAYS comes back to the audience. Good stuff.

By: Geoff Livingston

Geoff Livingston — Tue, 28 Aug 2007 19:15:27 +0000

Thanks Shel and Rich for dropping by. I agree Shel, from a user standpoint Facebook is not going anywhere.

Maybe the question I should have asked is what will the ultimate role and impact be? I still think we’re figuring that out. As users will determine this role, and thus the nature of the communities, ultimately that’s what marketers need to be concerned about.

Rich, looking forward to Dell’s interview. Thanks for your insights on this post.

By: RichardatDELL

RichardatDELL — Tue, 28 Aug 2007 17:36:18 +0000

Geoff,

Great piece and loved the Jacob Chapel comment, not to mention the headline of course….its a great place but no panacea. The real conversations are here and in other blogs, as best I can see.

By: shel israel

shel israel — Tue, 28 Aug 2007 17:06:08 +0000

Geoff, Thanks for this very well thought out piece. Despite cautions, I’ve posted, I am among those who think that in or current phase of evolution, Facebook is indeed the future–as were AOL and MySpace at other points in time. None of them became the future forever, but the AOL and MySpace tenures changed online interaction forever forward because of what occurred while the road the wave.

We are now in the FaceBook Era. It is very much like the Global Neighbourhoods book I intended to write, where small groups of 50-500 friends could flit from place to place and share information. It is not the entire phenomenon, but it is central to the current phenomenon and its importance is that it is moving controls to the user.

By: Spin Thicket Comments

Spin Thicket Comments — Tue, 28 Aug 2007 14:53:16 +0000

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