And doesn’t like the friends’ options. Interesting write up which discusses pros and cons, and highlights that Facebook hit 30 million users this week. We actually wrote up the geography of Facebook briefly yesterday.
My one nitpick with this article is the inability to grasp the viral, peering nature of the Internet and social media. The suggestion to hide various aspects of your identity on different networks flies in the face of the transparent nature of friend networks. If you think you’ve hidden something, you’re wrong. Google searches invariably pull embarrassing or hidden details.
Further, Rob Pegararo seems bent on protecting his privacy or enforcing a brick and mortar concept of friends onto his Facebook network, which tells me Rob is having a hard time adjusting to the new order. Another journalist stuck in print concepts. Perhaps studying the way A-list bloggers manage their brand would be helpful to Rob.








Fragmented Branding - The 21st Century Reality:
Social Media May Be The Media Darling, But E-mail Is Here To Stay:
Google's Great Buzz Gamble:
Moving from Siloes to Hives:
Showing Love Increases PR Influence:
Facebook Fan Page Best Practices: