A client asked what the absolute five must-read marketing blogs were for a new entrant into the social media realm. When I told him who I read, he said no, the easiest blogs for new readers! An innocent, yet painful question that will force me to dismiss some of my friends. Not fair at all. There are so many worthwhile blogs. Here are the five I recommended:
- Shel Holtz: Great blocking and tackling. Always reliable, always insightful, always good and not bogged down in too much social media jargon.
- Diva Marketing blog: Toby’s a blue chipper.
- scobleizer: An easy entre into social media discussion. super influential (would he ever allow the Buzz Bin to interview him?).
- PR Squared: Todd Defren’s got the chops on the PR side.
- Marketing Roadmaps: Susan Getgood keeps it real with straight-up pragmatic discussions.
I couldn’t resist and added five more; the ones I am most actively reading and am influenced by right now:
- Bran Oberkirch (LikeItMatters): Irreverent, insightful and brilliant. His Twitter posts are equally fascinating, if not better. Great writing style.
- Chris Heuer: Yoda. Founder of the Social Media club. Participation is marketing concept formed the thesis of my forthcoming book, “Now Is Gone.”
- Kevin Dugan: Bad pitch blogger’s own PR blog; rich and brilliant.
- Web Strategy: Jeremiah’s insightful, well-respected with a good tone.
- Kami Huyse: Very service-oriented ethos, super savvy marketing mind. On semi-maternity leave, otherwise I’d put her in the newbie must-reads, too.
OK, I did the best I could. To my friends who are not on here, I read 50 to 60 blogs a week, bare minimum. You know who you are, and I value all of you (link love is the best evidence). Keep blogging, and I’ll keep reading.
Additions and/or suggestions are welcome…








There is a Yahoo! Pipe — the Social Media List — that I find indispensable and which has introduced me to several bloggers I hadn’t read before while including ones I already did in one place. The feed is
Thanks for the nod Geoff. I try to write so that people at all different stages on the learning curve will get something out of the posts. Especially my most faithful reader, my mom!
Scoble’s cell phone number is on his blog. Easiest way to ask for an interview is to watch for a time when he says he’s not about to do a bunch of video shooting, and he’s not in the middle of a comment frenzy on his blog, and give him a buzz.
Thanks for including me in such august company, Geoff.
(And say, how do I find that Social Media List Yahoo Pipe? The link is missing from DC1974’s comment…?)
Todd, DC1974 says… http://pipes.yahoo.com/pipes/pipe.info?_id=yqfko1LG2xG_Md_8p2IyXQ
Ah shux – thanks Geoff – I guess I should start writing more now… or at least putting all the good posts in one place.
Geoff – Am honored to be part of your must read list. Thanks for the shout out. But my friend you forgot one .. The Buzz Bin. Great interviews, insights and every now and again a bit of controversy (smile).
Okay, you can see I am still lurking about on my maternity leave. Thanks for including me in your “must reads,” it made my day.