Comments on: Think Liquid http://www.livingstonbuzz.com/2007/07/16/think-liquid/ Musings and analysis on marketing, buzz and communications. Sat, 20 Mar 2010 09:24:44 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: The Steve Jobs Social Media Paradox » The Buzz Bin http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-8959 The Steve Jobs Social Media Paradox » The Buzz Bin Wed, 19 Sep 2007 05:36:15 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-8959 [...] these social media principles that we demand of businesses operating within [...] [...] these social media principles that we demand of businesses operating within [...]

]]> By: Six Reasons to Lighten Up on Businesses » The Buzz Bin http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-8082 Six Reasons to Lighten Up on Businesses » The Buzz Bin Mon, 10 Sep 2007 12:22:22 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-8082 [...] openness, lack of message control, etc. (See seven principles recommended in the past post, Think Liquid). That being said there are lot of corporate gaffes that get turned into gigantic [...] [...] openness, lack of message control, etc. (See seven principles recommended in the past post, Think Liquid). That being said there are lot of corporate gaffes that get turned into gigantic [...]

]]> By: Now Is Gone » Think Liquid http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-7100 Now Is Gone » Think Liquid Sat, 01 Sep 2007 18:38:40 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-7100 [...] published on July 16th via the Buzz [...] [...] published on July 16th via the Buzz [...]

]]> By: Astroturfing on the Dark Side of the Moon » The Buzz Bin http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-4575 Astroturfing on the Dark Side of the Moon » The Buzz Bin Mon, 06 Aug 2007 10:21:32 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-4575 [...] ethics are fluid and evolving. The reality is that we must do our very best by centering on principles rather outcomes. One can only hope we will be held to a human standard. When our best is not [...] [...] ethics are fluid and evolving. The reality is that we must do our very best by centering on principles rather outcomes. One can only hope we will be held to a human standard. When our best is not [...]

]]> By: The Buzz Bin » Blog Archive » The Summer’s Best Social Media Podcast: Chris Heuer Chats Up "Now Is Gone" Concepts http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-3846 The Buzz Bin » Blog Archive » The Summer’s Best Social Media Podcast: Chris Heuer Chats Up "Now Is Gone" Concepts Tue, 24 Jul 2007 11:55:33 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-3846 [...] providing proper attribution, the Social Media Club as well as the book’s departing concept, Think Liquid. You can’t miss this 30-minute podcast (photo provided by Kris [...] [...] providing proper attribution, the Social Media Club as well as the book’s departing concept, Think Liquid. You can’t miss this 30-minute podcast (photo provided by Kris [...]

]]> By: links for 2007-07-21 http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-3705 links for 2007-07-21 Sat, 21 Jul 2007 04:23:44 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-3705 [...] The Buzz Bin » Blog Archive » Think Liquid (tags: marketing media social socialmedia) [...] [...] The Buzz Bin » Blog Archive » Think Liquid (tags: marketing media social socialmedia) [...]

]]> By: Eric Eggertson http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-3664 Eric Eggertson Fri, 20 Jul 2007 14:01:46 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-3664 Liquids will follow the path of least resistance, have no innate intelligence, can seep upwards against gravity, ignore political boundaries, can drown even strong swimmers... That's quite the metaphor for marketing, promotions and public relations! I'm bookmarking this one to read again. I really like the concept of sticking to the principles rather than the tactics. You can get lost in comparing Twitter/Jaiku/Pownce, when the real question is who you're trying to reach and how you want to influence their thinking. Liquids will follow the path of least resistance, have no innate intelligence, can seep upwards against gravity, ignore political boundaries, can drown even strong swimmers…

That’s quite the metaphor for marketing, promotions and public relations!

I’m bookmarking this one to read again. I really like the concept of sticking to the principles rather than the tactics. You can get lost in comparing Twitter/Jaiku/Pownce, when the real question is who you’re trying to reach and how you want to influence their thinking.

]]> By: jimmy http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-3422 jimmy Tue, 17 Jul 2007 06:27:45 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-3422 Geoff, Good stuff on the changing face of media. Geoff, Good stuff on the changing face of media.

]]> By: makethelogobigger http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-3408 makethelogobigger Tue, 17 Jul 2007 03:14:55 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-3408 Greetings from the road, and thanks for the link. Greetings from the road, and thanks for the link.

]]> By: Kyle http://www.livingstonbuzz.com/2007/07/16/think-liquid/comment-page-1/#comment-3391 Kyle Mon, 16 Jul 2007 21:06:51 +0000 http://www.livingstonbuzz.com/blog/2007/07/15/think-liquid/#comment-3391 No need to apologize! No need to apologize!

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